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Custom-coded, accessible-first, nationwide

Accessible Websites for Healthcare Practices

Your practice welcomes every body. Your website should too.

One in four of your patients lives with a disability, and most healthcare websites shut them out.

We custom-code accessible websites for private practices nationwide, so the care you give in person starts at the first click.

ChiropractorsDentistsOptometristsPTsOTsand more

Goggles on.

Website and Marketing Services

Everything you need, one piece or the whole thing. Either way, you stop carrying it alone.

Accessibility-focused, on purpose

Why Accessible Websites Matter for Your Practice

Egmer builds for all of your patients. Not just the easy ones.

More than 1 in 4 U.S. adults reports having a disability, according to the CDC. Most healthcare websites quietly shut those people out.

When a patient cannot use your site, they do not complain. They book somewhere else, and you never know they were there.

So accessibility goes in from the first line of code, fixed in the site's code itself, never bolted on with an overlay:

  • Real structure that screen readers can follow
  • Real keyboard support on every menu, form, and button
  • Real contrast for low-vision visitors
  • Built and tested against WCAG 2.2 AA in real browsers

Here is the straight version: the work keeps improving, but Egmer never claims or guarantees compliance. Anyone promising that on every page forever is not telling you the truth.

The promise is simpler: your site is built to welcome as many people as possible from day one.

The 11pm to-do list

Why Practice Marketing Falls Behind

It is not that you don't care. It is that there is never enough of you to go around.

You see your last patient, you finally sit down to finish your notes, and the marketing voice starts. You should fix the website. You should follow up on that new-patient inquiry from two weeks ago. You know it matters. You just ran out of hours again.

Meanwhile the practices around you are showing up on Google, collecting reviews, and staying in front of patients. Not because they care more than you. Because someone is handling it for them.

That can be you. Without giving up another Sunday.

  • A website that has not changed since you opened the practice
  • New-patient inquiries you never followed up on, sitting in your inbox
  • A Google profile with the wrong hours, no photos, or not even yours
  • No idea whether a patient using a screen reader can even book with you
  • Watching the practice down the road outrank you and not knowing why

Why Local Search Visibility Matters

76%

of people who search on their smartphones for something nearby visit a business within a day.

Source: Google consumer diary study, May 2016

If your practice is not showing up, those patients are booking with someone else. Every single day.

How Egmer Handles Your Website and Marketing

Here is how Egmer takes it off your plate. No 47 slide strategy deck. Three simple jobs handled for you so you can get back to your patients.

01

You get found

A fast, custom-coded website plus a Google Business Profile that actually shows up when a patient nearby searches for the care you provide. This is where invisible practices become impossible to miss.

02

You earn their trust

Reviews, follow-up, and a site that tells your story in your voice. Patients rarely book on the first visit, so Egmer keeps your practice in front of them until they are ready, without it feeling like a pitch.

03

You are never alone

Inside The Small Business 500, you get templates, coaching, and a room full of practice and business owners doing the same thing you are. Marketing stops being the lonely job you do after hours.

What Changes When Your Marketing Is Handled

Now picture next quarter. Same practice. Same you. One thing different: the marketing is handled.

Your phone rings.

A new patient who found you on Google, not from an ad you paid for. Your site finally shows up where your patients are already looking.

They already trust you.

New reviews keep coming in. Patients walk in having read your story, so the trust is built before the first appointment starts.

Your evenings are yours.

The marketing runs in the background while you care for the people in front of you and get home in time for dinner. No 11pm guilt.

That is not a fantasy. That is what happens when your website, your Google presence, and your follow-up are actually built right, and someone keeps them running for you.

Done-for-you pricing

Monthly Marketing Plans and Pricing

For when you are ready to hand it all over. Simple monthly plans, no contracts. Start where you are and level up when you are ready. Every tier builds on the one before it.

Visibility

Get Found

$1,000 / month

Website build from $1,997, scoped separately. Visibility starts at launch.

Your digital foundation once the site is live: SEO plus AEO and GEO, local SEO, Google Business Profile, and brand messaging that resonates with the customers you want.

Most popular

Connect

Nurture Leads

$1,700 / month

Includes everything in Visibility

Turn visitors into leads with email sequences, lead magnets, and automated follow-up, so you can focus on the customers already calling.

Momentum

Scale Up

$3,500+ / mo

Includes Visibility + Connect

Add fuel with paid ads, optimized funnels, and conversion rate optimization that compounds the momentum you have already built.

About Egmer: Tyler and Melissa O'Neal

We are a family that builds things.

Our son tried to spell engineer when he was little. He wrote EGMER. That is our company name now, and it tells you exactly who we are.

Tyler is an engineer who codes every website from scratch. Not a template, not a page builder, actual code, because that is how you build something that ranks, performs, and lasts.

Melissa is a licensed occupational therapist who spends her days helping people do the things that matter to them. She has spent her career inside healthcare, and she brings that same instinct to every practice we work with.

An engineer and a healthcare worker started a marketing business because we watched too many owners pay thousands for websites that never brought them a single patient, then blame themselves for it. We thought someone should fix that. So we did.

Read our story

The O'Neal family, Tyler, Melissa, and Kypton on mountain bikes with Luna the bernedoodle wearing her signature goggles
The community

The Small Business 500

The room where local business owners stop doing marketing alone. Start free, and only level up when you are ready to have it done with you.

Not ready to hand it over yet? Join free, look around, and see whether your marketing is helping you or holding you back, before you spend a dollar. Level up to done-for-you whenever you are ready.

Join Free

Egmer Marketing Client Reviews

Real reviews from real clients on Google, in their own words.

  • Eric Vollmuth

    Rated 5 out of 5 stars

    August 2026
    Active communication and collaboration. I had ideas and not expertise. Egmer gave me advice and options to achieve what I was after. Design, crm, social media etc. 10/10 definitely recommended!
    Review from Google
  • Kerrie B.

    Rated 5 out of 5 stars

    April 2026
    I have had a great experience working with Melissa and Tyler of Egmer Marketing on my website and SEO. They are knowledgeable, grounded, patient, and genuinely helpful. What I appreciate most is that they do not just do the work and leave me guessing. They take the time to explain things, give clear guidance, and help me better understand how SEO works and how my website functions as a whole. Melissa and Tyler have been easy to work with, supportive throughout the process, and responsive whenever I have had questions. I have felt informed, encouraged, and confident moving forward.
    Review from Google
  • Tobi Jeurink

    Rated 5 out of 5 stars

    April 2026
    Egmer Marketing made a huge impact on Root Function Health. What I appreciated most was how much effort they put into really understanding us—not just what we do, but why we do it and who we serve. They took the time to do thoughtful research and ask the right questions, which made everything feel tailored instead of generic. The rebrand feels true to our identity, and the new website communicates our message so much more clearly. Overall, they’ve been a great partner—intentional, strategic, and genuinely invested in helping us grow.
    Review from Google
  • Kathleen Clark

    Rated 5 out of 5 stars

    January 2026
    Melissa and Tyler are creative, accommodating, and are experts in their field. Most importantly they listen to what you need and work with you to achieve your goals - even when you aren't exactly sure what these are! They help you find the answers and then implement. Thank you!
    Review from Google
  • Campbell Aerial

    Rated 5 out of 5 stars

    December 2025
    Highly recommend Egmer Marketing for your business. This marketing team is the real deal, from a deep understanding of SEO to a client first culture, these are definitely the people you want in your corner amplifying your business using legit, organic methods.
    Review from Google
  • Kelly Maher

    Rated 5 out of 5 stars

    December 2025
    Egmer Marketing provides excellent customer service and support for your business needs! They are reliable, knowledgeable, and insightful with tools and strategies that are innovative, and will save you time and energy. I highly recommend them!
    Review from Google

Accessible Website and Marketing FAQs

What does Egmer Marketing do?

Egmer Marketing builds custom-coded, accessible websites for small businesses and healthcare practices, then keeps them running. Beyond the website, Egmer handles local SEO, Google Business Profile, reviews, and follow-up so owners get found on Google and stay in front of patients without doing the marketing themselves after hours.

Who is Egmer Marketing for?

Egmer serves small businesses nationwide, with a focus on private healthcare practices such as chiropractors, dentists, optometrists, physical therapists, and occupational therapists. Founded by an engineer and a licensed occupational therapist, Egmer fits owners who want their marketing handled by people who understand both code and patient care.

What is an accessible website and why does it matter?

An accessible website works for people using screen readers, keyboard navigation, and low-vision tools. More than 1 in 4 U.S. adults reports having a disability, according to the CDC. When a site shuts them out, they quietly book elsewhere. Egmer builds accessibility in from the first line of code.

How much does an accessible website cost for a healthcare practice?

A custom-coded, accessible Egmer website starts at $1,997 to build, then $100 per month for hosting, security, and unlimited updates, with no contracts. Done-for-you marketing through the Goggles On Growth System is separate from the build and starts at $1,000 per month once the site is live. You can also start free inside The Small Business 500 community.

How long does it take to build a practice website?

Most Egmer websites launch in 3 to 6 weeks from the initial questionnaire. The timeline depends on how quickly content, photos, and approvals come back. A five-page custom-coded site typically takes 4 weeks. E-commerce, multi-location, or content-heavy sites take longer and are scoped individually.

How is Egmer different from other web and marketing agencies?

Every Egmer site is custom-coded in Next.js from scratch, not a template or page builder, so it loads fast and ranks well. Accessibility is standard, not an add-on. Egmer is a two-person family business, so you work directly with the people doing the work, never a rotating cast of account managers.

What is WCAG 2.2 AA?

WCAG 2.2 is the current version of the Web Content Accessibility Guidelines published by the W3C, the standards body for the web. Level AA is the middle of its three conformance levels and the one most commonly referenced for business websites. It covers things like color contrast, keyboard access, form labels, and text alternatives for images.

Do accessibility overlay widgets make a website accessible?

Egmer does not rely on third-party overlay widgets. Accessibility issues are fixed in the site's code itself: structure, contrast, keyboard paths, forms, and motion, all verified in real browsers before launch. Egmer sites also include their own built-in accessibility toolbar, coded directly into the page rather than layered on top.

Can I move my practice website off a template vendor like Wix or ChiroMatrix?

Yes, you can leave your template vendor without losing your domain, content, or rankings. Egmer migrates practice websites to a fast, accessible, custom-coded platform you own, rebuilding each page and setting up redirects so old links still work. Your current site stays live the whole time, and most moves finish in weeks.

Will I lose my Google rankings if I move my practice website?

Not if the migration is done right. Keeping your domain, rebuilding each important page at a matching address or redirecting it, and preserving titles and structured data tells Google the practice has not changed, only improved. Rankings typically hold, then climb as speed and structure improve.

Do I own my website if Egmer builds it?

Yes. The code, the content, the domain, and the analytics all belong to you, and there are no long-term contracts. If you ever leave, the site goes with you. That is the opposite of the template vendor model, where canceling the subscription deletes the website.

Does Egmer guarantee full accessibility compliance?

No. Egmer focuses on accessibility best practices and builds and tests every site against WCAG 2.2 AA, but never claims or guarantees compliance, because anyone promising that on every page forever is not being honest. The work keeps improving, and the commitment is simple: your site is built from day one to welcome as many people as possible, using real structure, keyboard support, and contrast.

Goggles on, every day

Daily website, accessibility, and AI visibility tips from @egmermarketing on Instagram.

See the latest posts on Instagram

Let's get it off your plate.

No pitch. No pressure. No 47 slide deck. Tell us about your practice and what you want your website to do, or book a call if you would rather talk it through first. If Egmer can help, you will hear how. If not, you will hear that too.

Or email Egmer at hello@egmermarketing.com